Redesigning Green Tea
There is a lot of quality green tea in Japan, but we have found the majority of it is not that accessible to international tea-lovers. As you would expect, nearly all of the best tea’s packaging is in Japanese and generally includes over complicated instructions or unnecessary detail. This is a barrier to non-Japanese speakers and makes it impossible for them to understand the tea type, its nuances, origin and best ways to brew, experiment & enjoy.
Cup of Japan’s mission is to increase international discovery and understanding of our farmers’ premium small-batch green tea, and one of the ways we try to achieve this is through our original packaging as the diagrams below illustrate:
We are passionate about sharing several hundred years of green tea tradition in new ways to sustain our farmers craft and allow easier access to the hidden world of Japanese tea.
Access our original small-batch green tea and support the craft of our local farmers here: www.CupofJapan.com (please click on each of our products to learn more about their unique Kanji names).